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Smarter Reports Overview (Alpha)

Learn how Smarter Reports help you review sales, payments, cash-basis revenue, unpaid invoices, and customer balances, and how they differ from other Insights reports.

Written by Marina

🔒 Alpha: Smarter Reports are currently in alpha. We’ll reach out if your account qualifies.

Smarter Reports are a set of financial reports built for businesses using Smarter Invoice. They help you review sales, payments, cash-basis revenue, unpaid invoices, and customer balances using the date and level of detail that match your question.

Use these reports when you need to understand why two totals differ, review the records behind a total, or prepare information for your bookkeeper. Smarter Reports support financial review, but they do not replace your accounting software, payment processor, or bank records.

How these reports are different from Insights reports

MoeGo Insights reports are built for operational and performance monitoring — they answer questions like "how much did I earn this week?" or "which staff member had the most appointments?"

Smarter Invoice Reports are built for financial accuracy and compliance — they answer questions like "how much revenue did I recognize on the day payment was collected?" or "what taxable sales do I need to report to the state?"

Other Insights reports

Smarter Reports

Main purpose

Monitor business performance and operations

Review detailed sales, payment, and balance activity

Date basis

Varies by report

Varies by report, including checkout date, transaction date, and as-of date

Best for

Trends, appointments, staff, and performance

Financial review and investigating report totals

Availability

Depends on the feature and plan

Alpha — selected businesses only

⚠️ Important: A different total does not always mean something is wrong. It may mean the reports use different date logic, grouping logic, or business logic.

Who these reports are for

These reports are designed for:

  • Business owners who need accurate financial records for accounting or tax purposes

  • Accountants and bookkeepers managing month-end close, revenue reconciliation, or tax filing

  • Multi-location businesses that require standardized financial reporting across locations

Before you start

Requirement

What to know

Account access

These reports are currently in beta and available to select accounts. Contact your account manager to request access.

Smarter Invoice

These reports require Smarter Invoice. Accounts on the legacy invoice schema will not have access.

Data timing

Data syncs hourly, and figures may be up to 2 hours behind a recent transaction.

Report basis

Different reports answer different business questions, so totals may not always match across reports.

📝 Note: If you recently checked out an invoice, collected a payment, issued a refund, or changed a revenue category, allow time for the reports to refresh before comparing totals.

Reports in this collection

Report family

Use it when you want to understand

What your business sold

What revenue was received based on payment timing

What money was collected, refunded, or charged in processing fees

What happened to deposits, store credit, and packages

How items are organized into reporting groups

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