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Online Booking - Abandoned Booking

Written by Amelia
Updated this week

The Abandoned Booking feature helps you reconnect with potential clients who started but did not complete an online booking.

Instead of losing those opportunities, you can:

  • Contact clients directly using their pre-filled information

  • Schedule appointments on their behalf

  • Track recovery performance

  • Identify trends and optimize follow-up strategies

MoeGo Abandoned Booking List - Recover Unfinished Booking Requests

This feature is especially valuable for businesses focused on growing their client base without wasting marketing spend.

Availability: This feature is available on the Growth plan and above.


How to Access Abandoned Booking

💻 Desktop

  1. Go to Online Booking in the navigation bar.

  2. Click Abandoned Bookings from the top menu.

  3. The Abandoned Booking List will appear.

🔴 Red Dot Indicator

The red dot next to “Abandoned Bookings” shows the number of requests currently in Abandoned status.

It does not count:

  • Contacted

  • Recovered

For example, if there are 2 abandoned requests, the red dot will display 2.

📱App

  1. Tap Notifications from the left menu.

  2. Select Abandoned Booking.

  3. You’ll see:

    • Abandoned key statistics

    • The Abandoned Booking list


How to Use the Abandoned Booking List (Desktop)

1. Filter the List

Click All Filters (top right) to filter by:

  • Client type (New visitor / Existing client)

  • Abandoned step

  • Status (Abandoned / Contacted / Recovered)

  • Abandoned date

  • Last contact time

By default, the page opens with Abandoned status selected.

2. Export the List

Click Export to download an Excel (.xlsx) file.

Note: Export always downloads the full list, regardless of applied filters.

3. Search

Search by:

  • Client name

  • Pet name

  • Address

  • Phone number

4. Bulk Actions

Select one or multiple clients to:

  • Bulk edit

    • Add to client list

    • Delete

  • Send mass message

    • Send mass text

    • Send mass email


What Information Is Displayed?

Each abandoned request shows:

  • Abandoned date & time

  • Abandoned step

  • Client name

  • Pet (if entered)

  • Contact number

  • Care type (Grooming / Boarding / Daycare)

  • Status (Abandoned / Contacted / Recovered)

  • Last contact time

  • Action options (Add client / Schedule / View booking)


Managing Abandoned Requests

Once a client leaves the booking process, the request will appear in your Abandoned Booking List after 1 hour.

  • Click on the abandoned date or step to view the pre-filled booking information.

  • Clicking the client name will open their profile (or allow you to create one).

Contacting the Client

You can:

Important: The status changes to Contacted only if you contact the client directly from the Abandoned Booking page. Messages sent from the Message Center may not update the status automatically.

Actions

Add Client (When Leads Management is OFF)

If a new visitor does not yet have a client profile:

  • Click Add Client

  • Review and edit the pre-filled information

  • Click Save

The client will then be added to your client list.

When Leads Management is ON

New visitors who abandon booking will:

  • Appear in Leads Management

  • Show channel as Online Booking

  • Not appear in the Abandoned Booking list

You’ll manage them separately under Leads.

Schedule Appointment

After contacting a client:

  • Click Schedule

  • Book the appointment

  • Status automatically changes to Recovered

  • “View Booking” will appear under Action


📱App Instructions

On the app, you can:

Filter

Under Notification section, Tap on Abandoned booking> filters > select specific filter and tap Apply

Add Client

Open a specific abandoned request → tap Add Client → Save.

Contact

Tap the phone number to call or message.

Schedule

Tap Schedule to book and convert to Recovered.


How to Win Back Customers 💡

Scheduled Recovery Message

This tool automatically sends personalized follow-up messages to clients who abandoned booking.

It helps:

  • Re-engage visitors

  • Offer assistance

  • Recover lost bookings

These messages count as two-way marketing SMS and will consume SMS credits.

How to Set Up

  1. Go to the Abandoned Booking page

  2. Click Schedule Recovery Message

  3. Turn it On

You’ll see an On/Off indicator showing its status.

Step 1: Select Recipients

Choose:

  • New visitors

  • Existing clients

  • Or both

If a new visitor replies, they will automatically be added to your client list.

Step 2: Select Abandoned Steps

You may choose:

  • Specific abandoned steps

  • Or all steps

Available filters may include:

  • Address (if required)

  • Pet

  • Service

  • Staff (if enabled)

  • Time

  • Additional pet info

  • Personal info

  • Payment requirement (if enabled)

Step 3: Schedule Message Timing

Choose to send:

  • X minutes/hours after abandonment (10 min–24 hours)
    OR

  • Daily / Weekdays / Weekends at a specific time

Examples

  • If set to 2 hours after abandoned, the message sends exactly 2 hours after the client leaves.

  • If set to Every day at 9 AM, the system sends the message at 9 AM to all clients currently in Abandoned status.

Step 4: Message Content

You may:

  • Write your own message

  • Use the provided Recovery Template

Because this is a marketing SMS, the system will automatically add: “Reply STOPM to opt out.” This ensures compliance with SMS regulations (CAN-SPAM, TCPA).

To configure opt-out settings, go to Settings > Communication > Preference.

Important Rules

  • Scheduled Recovery Messages are sent only once

  • They apply only to clients in Abandoned status

  • After sending, status changes to Contacted

US Limitation for New Visitors

  • Only new visitors in the US can receive scheduled recovery messages.
    Existing clients have no regional limitation.

When Leads Management is OFF:

  • New visitors (without client profiles) will not show message threads in Message Center.

  • They can still reply.

  • Once new visitor replies, they will automatically be added to your client list.

When Leads Management is ON:

  • Leads appear in Message Center

  • You can convert leads to clients within Leads Management


Mass Text and Email Campaigns

You can also bulk send recovery campaigns from desktop.

  1. Select multiple prospects

  2. Click Send Mass Message

  3. Choose:

You may:

  • Write your own message

  • Use the Recovery Template

Email templates are pre-designed for abandoned booking recovery but can be customized to match your brand tone.


Frequently Asked Questions

Will all abandoned bookings appear in the list?

  • For existing clients:
    Yes, unless they are on the Online Booking block list.

  • For new visitors:
    They will appear if they entered sufficient information and applicable services exist.

Why isn’t a new visitor showing in the Abandoned list?

  • You may have Leads Management enabled.

  • When enabled:

    • New visitors automatically become Leads

    • They will not appear in the Abandoned Booking list

    • Manage them under Leads Management instead

  • Recovery messages will still be sent if you selected New Visitors in your recovery settings.

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